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Newsletter and Technical Publications
<Planning and Management of Lakes and
Reservoirs: An Integrated Approach to Eutrophication>
CHAPTER 4. PUBLIC AWARENESS AND ENVIRONMENTAL EDUCATION
4.6. Conclusions and Recommendations
1. Without a high degree of public involvement and commitment it is
unlikely that any programme for lake or reservoir management will be
successfully implemented. Public pressure results in political response
and for this to be most effective a knowledgeable public is essential.
2. To achieve active public involvement the decision-makers should
consider environmental education and community participation as a priority
in the national and local environmental policies. Public participation
should be a part of any environment projects.
3. It is crucial for effective public participation that communities and
environmental groups are aware of national and local priorities for
development. It means that national and local development priorities need
to be, in the first place, worked out and accepted by local, regional, and
national governments, and next appropriately disseminated through the
public.
4. The dialogue with the public should already be established at the
stage when the concept for a given decision is being developed and
continued throughout the entire period of planning and implementation
stages, as well as monitoring until the anticipated environmental result
of the undertaken decision is achieved. Planning and implementation is
greatly facilitated if the public has direct involvement in the planning
and decision-making process
5. Effective public participation requires the availability of adequate
information in public input. Freedom of public access to information on
the environment is the basic step to achieve this. Limitation in the
accessibility of data to the public is one of the main barriers in
effective public participation.
6. Providing access to information will not automatically lead to a
significant increase in the degree of public participation in
environmental decision-making. A bridge needs to be built, linking the
information pillar with the participation pillar, to stimulate the
involvement of civil society in the decision-making process.
7. Increasing environmental public awareness is the most important way
to build up active public involvement in the decision-making processes.
Public awareness must be an ongoing activity from the early identification
of the problems and issues of the resource in question, through planning
and implementation and by continuing to be informed of the results,
progress, and effectiveness of programme delivery.
8. Environmental education and public communication are the main tools
for increasing environmental awareness.
9. Education programmes can impact on a multitude of lakes and
reservoirs management objectives related to community awareness,
attitudes, behaviours, and perceptions.
10. The importance of environmental education is not to impose a way of
thinking, but to clarify and deepen the understanding of people of the
environment in which they live and the problems they face, to create a
climate in which they will find appropriate solutions through changes of
attitude and behaviour, and through the application of simple techniques
and practices.
11. Environmental Education and Communication has to become the
programme, based on the new way of people thinking and behaving. People
have to be able to reproduce it, to transfer the knowledge and technology
in their own words and actions.
12. Simple low-cost visual aids are effective tools of environmental
education and communication including mass communication techniques and
teaching/learning approaches. They can all be easily developed to show the
environmental processes that take place.
13. It should be kept in mind that:
- the simple materials and approaches are often more effective because
they use available resources and can take into account local knowledge
and existing communication channels;
- the traditional ways of communication based on cultural heritage
should be taken into account;
- involving all the partners from the bottom to the top, from the
beginning and all through the process, as well as listening and
understanding the knowledge and the priorities of the people, is
essential to make the public communication process the most effective;
- the flexibility in working with all stakeholders is very important;
- the use of pilot "demonstration" projects should be used by
governments and decision-makers to promote ideas and approaches in order
to ensure that the policies that come through are manageable and
applicable in the long term;
- the importance of flexibility and the need to work with all
stakeholders are crucial. Time to experiment the "know how" as
a step to build national policy is vital for the future and the
continuity;
- participation is the key issue for the success of any policy,
project, or programme;
- build the links both with modern and traditional leaders and use, as
much as possible, the traditional communication paths that are
recognized by the population at large;
- this method is suitable for areas that have no access to radio or TV
and have few cultural activities. Urban areas are suitable for educating
people. However, it is important to prepare a relevant education
programme which will be adapted to the local conditions and which will
use existing resources, such as people, infrastructure, etc.
14. The advantage of low cost material, such as flannel board, drawings,
paintings, is their ease to replicate and update taking in account the
reality. In addition, these are relatively inexpensive as they can be
constructed from local materials.
15. The use of Clubs, youth associations, can be a good opportunity to
communicate messages and to undertake activities related to environmental
issues crucial for the government and the population.
16. Youth Clubs need technical support and recognition from adults and
project leaders to be able to perform ideas. Decision-makers and project
leaders can help them by encouraging them to go step-by-step and help them
to implement their projects.
17. Build, as soon as possible, the link between the scientists and the
local people who are faced with an environmental issue. It is one of the
keys to success.
18. Monitoring and evaluation must be an integral part of Environmental
Education and Communication (EE&C) activities to ensure real progress
and success.
19. It is common practice that EE&C programmes are funded in the
developing countries through international funds. This pattern needs to be
changed and decision-makers should consider environmental education and
community participation as a part of any environmental project.
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